Metaverse International Metaverse Technology Innovation Forum was successfully hel

On November 12, 2022, the first International Metaverse Science and Technology Innovation Forum was successfully held in the virtual metaverse space, focusing on the direction of "new" and the opening of "technology". This forum is hosted by Tsinghua University's Art and Technology Innovation (ATI) Base, Qidi China Japan Cross border Innovation Platform, Blue Cursor&Blue Universe, and ANIFIE. It is co organized by Qidi Northeast Asia Headquarters, Qidi Star, Chinese Online, Zhongguancun Digital City Alliance, and REGACY Innovation. The Japanese Embassy in China, China International Science and Technology Exchange Center, China Science and Technology Exchange Center, China International Chamber of Commerce Creative Industry Committee The International Association of Science and Technology Parks and Innovation Regions (IASP) China Office, the National Cultural and Technological Innovation Service Alliance, and the China University Innovation and Entrepreneurship Education Alliance support it.

▲ Forum Online Virtual Space

Firstly, Liu Pei, Deputy Director of the Academic Affairs Office of Tsinghua University, delivered a speech at the forum. He shared the efforts of Tsinghua University's Metaverse Special Talent Program in promoting digital innovation talent cultivation and incubating metaverse student teams. The Metaverse Talent Block Program will further leverage Tsinghua University's leading and exemplary role in innovation and entrepreneurship education. At the same time, it also emphasized the support and contribution of the online and offline global metaverse ecological platform jointly initiated by universities and metaverse enterprises from China, Japan, the United States, and Europe in integrating metaverse industry resources and cultivating industry-leading talents.

Zhang Jinsheng, CEO of Qidi Holdings, delivered a speech on behalf of Qidi Holdings. He first introduced Qidi Holdings, Tsinghua Science and Technology Park, and Qidi's metaverse layout in industries, healthcare, cultural and creative industries, digital finance, and other areas. Zhang Jinsheng stated that Qidi is cooperating with well-known universities and industries both domestically and internationally to jointly establish the "New Metaverse International Innovation Center", and jointly issuing the "National Chain" digital collection based on the endorsement of the National Copyright Trading Center with Chinese Online Group. He has also cooperated with multiple local governments to introduce the metaverse industry.

In the keynote speech, Fu Zhiyong, Director of the Art and Technology Innovation Base at Tsinghua University, first explained the Metaverse Talent Block Plan to everyone, and then discussed the increasing demand for talents in the Metaverse industry and the importance of building and improving industry talent standards and training mechanisms. That is, the talent block in the metaverse. Finally, the metaverse talent block training camp was introduced, hoping to have more universities, metaverse enterprises, and partners participate together to cultivate more talents related to the metaverse field.

Dr. Mika Klemettinen, Consul for Trade and Innovation at the Finnish National Bureau for the Promotion of Commerce, first shared his understanding of the metaverse, then discussed with everyone the opportunities and challenges in the future development of the metaverse, and finally expressed his expectations for the metaverse to be applied to more dimensions.

Anifie founder and CEO Yoshihiro Iwasaki shared the thinking of the next generation on Internet space. Through the metauniverse, people can get more information even if they are far away, and know each other while understanding the cultural background. In addition, a detailed introduction was given to the mechanism of DAO (Decentralized Autonomous Organization), in which everyone can contribute. If everyone who participates in the project of creating new things in the meta universe can get benefits, contributions or votes in the meta universe, then the meta universe Internet owned by the public will gradually take shape, which may change the Internet world controlled only by giant enterprises.

Xiong Jian, vice chairman of BlueFocus, believes that the influence of the metauniverse on the marketing field is no less than that of the Internet. The metauniverse technology has been reshaping the logic of content production, presentation and user interaction. Blue cursor is a practice that utilizes metaverse technology and focuses on "content+operation". In response to people's doubts about metaverse marketing, it is believed that as long as virtual assets are continuously accumulated, with the maturity of technology, first mover enterprises will definitely have advantages.

Grammy Award winner John Oetjen first discussed the application of metaverse technology in music, video, film, and other fields. Then, he introduced how Anidie applied metaverse technology to hold virtual concerts and showcased a virtual concert held last year.

Jesse Lares, CEO of Eraverse and partner of MIT Delta V 2022, first discussed the basic question of "whether the meta universe is the future of the Internet", put forward his understanding of the meta universe, discussed various technical and commercial states and the market of the meta universe to realize the meta universe, and finally shared his current situation and future prospects of the meta universe.

Peter Vesterbacka , founder of Angry Birds Rovio Entertainment, discussed from the perspective of fans what changes metaverse technology should bring and emphasized the importance of creating experiences in the metaverse. He stated that Rovio's development philosophy is focused on fans rather than just researching and developing technology. Metaverse technology can bring new breakthroughs to user experience and enhance product value.

Hong Jun, Director of the Blockchain and Digital Art Special Committee of the National Science and Technology Cultural Innovation Service Alliance, introduced the alliance's exploration and case studies on the digital culture metaverse. The alliance absorbs a massive amount of digital culture content and is committed to building scenarios, experiences, and promoting innovation in the digital culture metaverse through innovative technologies.

Jerome Scola, Managing Partner of AYO Innovation, discussed the innovation that the metaverse will bring to Chinese retail in his view. With the development of network technology, online retail has become a new trend, and metaverse shopping will be a new breakthrough, becoming a new fashion for consumers.

During the round table discussion, Mr. Kato Zhuoye, chairman and CEO of VARK, Mr. Liao Chunyuan, chairman and CEO of Liangfengtai, Mr. Liu Jianuo, director of innovation of Plug&Play Smart City in China, Mr. Wang Yu, general manager of China Online Investment Corporation, managing partner of China Online Next Generation Internet Fund, and Mr. Zhou Ying, founder of ArtechDao, focused on the theme of "digital intelligence civilization in the meta universe landscape", They respectively elaborated on their expectations and imaginations for the future scenarios of the metaverse: behind the metaverse fever lies years of accumulation, and spiritual needs drive the development of digitalization. The metaverse is an inevitable trend of development; At the investment level, the current focus of metaverse investment is on market demand and cutting-edge technological development. At the capital market level, the metaverse is likely to become an ecological investment opportunity; At the policy level, both internationally and domestically, the development of the metaverse is placed at a strategic height; To truly realize the metaverse, it still requires a long period of development, but at each stage, we can create valuable things; If we refer to the overlap of content, social interaction, and economy as the metaverse, in one sentence, the metaverse is about communication through the 3D computer world. Compared to the cyberspace, creating identity is the essence of the metaverse.

At the final launch ceremony of the Global Metaverse Ecological Platform, Fu Zhiyong, Director of the Art and Technology Innovation Base at Tsinghua University, delivered a speech on behalf of various ecological partners. He stated that the Global Metaverse Ecological Platform, as a platform jointly initiated and built by well-known universities and metaverse enterprises from China, Japan, the United States, and Europe, aims to connect with enterprises, experts, and scholars in the global metaverse field, carry out business collaboration, and improve visibility, Expand influence, implement the future concept of the metaverse, and enable metaverse technology to benefit millions of households. The future ecological platform adopts a combination of online and offline, integrating the metaverse industry and upstream and downstream innovation resources, building a global partnership network, and creating an open innovation ecosystem with all functions and elements. The Global Metaverse Ecological Platform will create a favorable environment for the growth of technology-based small and medium-sized enterprises, promote the deep integration of innovation chain, industry chain, capital chain, and talent chain, open up a new track in the metaverse, and shape new driving forces and advantages for industry development.